AUDIENCE ENGAGEMENT JOURNALIST

Carolyn Burt is a recent graduate of California State University, Northridge, where she received her Bachelor's degree in journalism. She aims to manage and shape the future of social media for news publications.

Stay in Touch

Email: by.carolynburt@gmail.com

Twitter: @CarolynBurt_

Education

California State University, Northridge

Recent Graduate | Honors

Bachelor's in Journalism

Northridge, California

Experience

LOS ANGELES TIMES - AUDIENCE ENGAGEMENT INTERN

El Segundo, California | May 2022 - August 2022

  • Responsible for writing and publishing share lines on social media for an audience of more than 7.5 million to bring traffic to the website, including breaking news coverage of the Roe v. Wade verdict.

  • Launched a new Instagram Reel video strategy for the publication that led to the most viewed video for the Los Angeles Times on Instagram with 1.9 million views.

  • Took initiative to create original video content for the Los Angeles Times social media accounts including filming, writing, and editing the videos.

The Daily Sundial - Managing Editor

Northridge, California | December 2021 - May 2022

  • Established structural changes with the Editor-in-Chief that have improved the overall workflow and organization of the publication.

  • Regularly meeting with staff to collaborate on ideas for articles, designs, multimedia projects, and social media content.

  • Leading daily budget meetings and production shifts to ensure staff meets deadlines on articles and assignments, which has created a steady workflow and regular content for both our online and print publications.

  • Training editors on how to edit articles for story structure, copy, and AP style.

The Daily Sundial - Social Media Editor

Northridge, California | May 2021 - December 2021

  • Redesigned the Sundial’s Instagram posts so that they were informative and visually appealing, which increased the reach by 354% and gained over 300 followers in the first 90 days of taking over the position.

  • Developed original social media content for Instagram, Twitter, and Facebook. Also created video content for TikTok and Instagram, that resonated with the audience and increased overall engagement.

  • Worked closely with the Editor-in-Chief to ensure the Sundial utilizes our social media platforms and updated them on a report of the analytics from each account to better understand our audience.

  • Created a social media budget spreadsheet to track what content is being published daily on each platform, allowing for a more organized workflow.

THE CORSAIR - Editor-in-Chief

Newspaper

Santa Monica, California | December 2020 - June 2021

  • Established structural changes with the Editor-in-Chief that have improved the overall workflow and organization of the publication.

  • Regularly meeting with staff to collaborate on ideas for articles, designs, multimedia projects, and social media content.

  • Leading daily budget meetings and production shifts to ensure staff meets deadlines on articles and assignments, which has created a steady workflow and regular content for both our online and print publications.

  • Training editors on how to edit articles for story structure, copy, and AP style.

Awards

Associated College Press

Recipient, 2021 Newspaper Pacemaker

Finalist, 2021 Online Pacemaker

Third Place, 2021 COVID-19 Coverage, Design/Visual: Print or Digital

Third Place, 2020 Design of the Year, Illustration

College Media Association

Third Place, 2021 Best Newspaper Nameplate

First Place, 2020 Two-Year College Website of the Year

Honorable Mention, 2020 Two-Year College Newspaper of the Year

Journalism Association of Community Colleges

First Place, 2021 Online Photo Story/Essay “2020 in Review”

Second Place, 2020 Editorial Cartoon

Honorable Mention, 2020 Illustration

Skills

  • Illustrations

  • Graphic Design

  • Copy Editing

  • Photography

  • Multimedia

  • Final Cut Pro

  • Microsoft Office

  • MailChimp

  • Event Planning